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Distribution Management (Code: bu 34)

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Distribution Management Distribution Management

Distribution Management SOLVED PAPERS AND GUESS 

 

Product Details: Bharathiar Universit Distribution Management Management PAPERS AND GUESS

Format: BOOK

Pub. Date: NEW EDITION APPLICABLE FOR Current EXAM

Publisher: MEHTA SOLUTIONS

Edition Description: 2016

 

RATING OF BOOK: EXCELLENT

 


ABOUT THE BOOK

FROM THE PUBLISHER

  If you find yourself getting fed up and frustrated with other Bharathiar University book solutions now mehta solutions brings top solutions for Bharathiar University. this Corporate Communication book contains previous year solved papers plus faculty important questions and answers specially for Bharathiar University .questions and answers are specially design specially for Bharathiar University students .

 

Please note: All products sold on mbanotesindia.com  are brand new and 100% genuine

 

  •  Case studies solved 
  •  New addition fully solved
  •  last 5 years solved papers with current year plus guess

 

  PH: 09871409765 , 09899296811 FOR ANY problem

 

FULLY SOLVED BOOK LASY 5 YEARS PAPERS SOLVED PLUS GUESS   

 

DISTRIBUTION MANAGEMENT

Unit-I

 

Emergence and Components of Marketing Channels: Types, Functions, Relationship, Retailing – Structure, Operations and Strategies, Wholesaling – Structure, Operations and Strategies, Physical Distribution – Structure and Strategy.

 

 

 

Unit-II

 

Channel Management: Channel Planning, Designing Channel Systems – Organizing Patterns – Channels Policies, Channel Communication and Information Systems, Assessing Marketing Channel Performance, Distribution Cost Analysis.

 

 

 

Unit-III

 

Channel Management in other Contexts: Channel Management by Wholesalers and Retailers – Retail Formats – Franchise – Designing and Management Telemarketing, E-marketing, E-tailing, Integrated Distribution Management.

 

 
Unit-IV

 

Retail Management: Identifying and Understanding consumers – Choosing a Store Location – Trading area Analysis and Site Selection, Buying and Handling Merchandise, Pricing and Financial Management – Establishing and maintaining a Retail Image. Customer Service.

 

 
Unit-V

 

Physical Distribution Management: Importance of Physical Distribution, Logistics System Analysis and Design, Organization and Control, Role and Importance of Warehousing, Warehouse Type, Size, Number, Location, Prerequisition for Warehousing, Warehousing in India, Inventory Control – Cost and Issues – Risk Management.

 

Old price: 450.00 Rs
Price: 325.00 Rs
Delivery time: 2-5 days
Weight: 0.5 Kg
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