Ignou.de

MANAGEMENT PROGRAMME Term-End Examination December, 2015

MS-11 : STRATEGIC MANAGEMENT Time : 3 hours Maximum Marks : 100 (Weightage 70%) Note : (i) There are two Sections : Section-A and Section-B. (ii) Answer any three questions from Section-A. All questions in Section-A carry 20 marks each. (iii) Section-B is compulsory and carries 40 marks.

SECTION - A (a)Differentiate strategy with policies and tactics giving examples. (b)Differentiate strategy with programmes, procedure and rules giving examples.

2. (a) What are different types of differentiation ? Explain each of them with the help of examples.     (b) Discuss the advantages and disadvantages of differentiation.

3. Describe Porter's five forces framework as the most widely used tool to analyze the competitive     environment. 4. What do you understand by 'International Expansion' ? Discuss the different ways through      which expansion into foriegn markets can be achieved. 5. Write short notes on any two of the following : (a) Forms of organisation structure. (b) Strategic alliance. (c) Dimensions of leadership styles. (d) Value chain.

MS-11 : STRATEGIC MANAGEMENT

June 2013

 SECTION - A

1. (a) Differentiate between objectives and goals and the need for setting the objectives.

(b) Describe the features and the process of setting objectives.

MS-11   June, 2007

MS-11 : STRATEGIC MANAGEMENT

l. Why do firms need to have specific set of objectives ? Do objectives form an integral part of Strategic Management ? Critically evaluate the importance of objectives taking into consideration any organisation of your choice. .

2. Briefly discuss McKinsey's 7-S framework. Explain as to how PESTEL grid can be used to understand the role of McKinsey's 7-S framework.

3. Explain the concept of l;ocus as a business level strategy. What are the variants of focus strategy ? discuss the advantages and risks involved. Explain using an example from the automobile sector.

MS-11   June, 2008

MS-11 : STRATEGIC MANAGEMENT

1. (a) Discuss the different levels of strategy. Illustrate your answer with suitable examples

(b) Assume that you are the chief strategist

for an organization. As a strategist discuss the importance of strategy framework for your organization

MS-11   June, 2009

MS-11 : STRATEGIC MANAGEMENT

1. a) What do you understand by a mission statement' ? Give two examples of

organizations having a well-formulated 'mission statement'.

(b) Suppose an organization does not have a well stated mission statement. Explain how will the firm be affected ? What is your opinion on the characteristics of Good Mission Statement ?

MS-11   June, 2010

MS-11 : STRATEGIC MANAGEMENT

1. Explain the process of strategy formulation. Illustrate your answer with the help of examples.

2. Explain different types of resources involved in Internal Analysis and discuss their strategic importance. Also explain the relationship between resources, competencies and competitive advantage with suitable examples.

3. Discuss various techniques used in strategic control systems. Analyse the importance of each giving examples.

MS-11   June, 2011

MS-11 : STRATEGIC MANAGEMENT

1. What are the different steps involved in the implementation of strategy ? Discuss each of them in brief giving examples.

2. Explain the concept of Critical Success Factors (CSFs). Take a firm of your choice, which is into consumer durables. Select any two products the firm manufactures and list out the critical success factors that are important for tleP.- firm's success.

3. (a) Explain in brief different types of differentiation, giving examples.

MS-11   Dec, 2007

MS-11 : STRATEGIC MANAGEMENT

1. Identify an organization of your choice. Explain how technological and economic forces can present opportunity as well as a threat to the organization..

2. Diflerentiate between a business level strategy and corporate level strategy. Illustrate your answer with the help of an example and its relevance in the present context.

3. Explain the various steps involved in the Merger and Acquisition deals. Give suitable examples.

MS-11   Dec, 2008

MS-11 : STRATEGIC MANAGEMENT

1.a) Strategy making requires personwith vision, while strategy implementation requires a person with administrative ability. Critically comment on the statement with respect to implementation of strategy.

(b) Explain the importance of evaluation and control in strategy making process.

MS-11   Dec, 2009

MS-11 : STRATEGIC MANAGEMENT

1. Briefly discuss two important changes in the Indian Business Environment in each of the following areas giving examples.

—Economic

MS-11   Dec, 2010

MS-11 : STRATEGIC MANAGEMENT

1. Briefly discuss the process of strategy

(a) for a Single Business Unit (SBU)

(b) for a Multiple Business Units. Illustrate your answer with the help of examples.

MS-11   Dec, 2011

MS-11 : STRATEGIC MANAGEMENT

1. Distinguish between

(a) Strategy v/s Policies