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IBO-05 June, 2013 International Marketing Logistics

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June, 2013

IBO-05 : International Marketing Logistics

1. (a) What are the main activities involved in marketing logistics ? Explain them briefly.

(b) "Various developments in international logistics impacting both demand and supply sides have spurred the emergence of logistics as an important plank of corporate strategy". Discuss.

2. Describe briefly the working of Air India particularly in relation to providing marketing support for India's export-import trade. How has the open sky policy of the Government affected it ?

3. "The peculiarities of demand, distribution, competition and government regulations that differ from one country to another force the logistician into operating the logistics system in a manner different from domestic operations for the same product". In the light of this statement discuss the various aspects of international trade and their impact on the logistics system.

4. (a) What do you mean by liner shipping ? How does it differ from tramp shipping ?

(b) Outline the factors that a shipper has to keep in view while selecting a liner vessel.

5. (a) Describe the major concerns of shippers and shipowners in case of liner shipping.

(b) State the duties and liabilities of a carrier under the Carriage of Goods by Sea Act, 1925.

6. Discuss the policy initiatives taken up by the Government of India for the development of ports in India.

7. (a) What do you mean by Maritime Fraud ? State the factors that lead to commitment of maritime frauds.

(b) Describe the 'perpetual review system' and 'periodical review system' used for replenishment of inventories.

8. Write explanatory notes on any two of the following :

(a) Principles governing liner freight rates.

(b) Concept of Land Bridging and its promotion in India.

(c) UN Liner Code.

(d) Objectives and functions of warehousing corporations in India

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